👋 Anthropologist Turned UX Researcher

I started my career studying human behavior as a PhD student in Anthropology—teaching observation methods, managing archaeological systems, and leading my own excavation. After earning my Master’s, I transitioned into applied research and never looked back.

Since then, I’ve worked with teams at WeWork, Ipsos NA, The Home Depot, Charles Schwab, and now Ad Hoc, where I help design healthcare experiences for VA.gov.

🔍 What I Do

I specialize in mixed-methods UX research that connects user insights to clear, actionable strategies. Whether it’s usability testing, information architecture, or workshop facilitation, I thrive on helping cross-functional teams make sense of complexity and move forward with confidence.

For me, research isn’t just about collecting data—it’s about storytelling, alignment, and strategy. Every insight should serve a purpose, every decision should be grounded in evidence, and every stakeholder should feel empowered to act.

What Drives Me

I combine the empathy of an anthropologist with the structure of a strategist. I’m passionate about elevating research maturity, mentoring others and creating digital experiences that truly serve people.

Let’s connect—especially if you love turning complexity into clarity.

Skills

  • Service Design

  • Journey Mapping

  • Service Blueprints

  • Generative Research

  • Evaluative Research

  • Usability Testing

  • Survey Design & Analysis

  • User Interviews

  • Contextual Inquiry

  • Diary Studies

  • Card Sorting

  • Tree Testing

  • Concept Testing

  • Jobs to Be Done (JTBD)

  • Personas

  • Affinity Mapping

  • Information Architecture

  • Research Roadmapping

  • Stakeholder Facilitation & Workshops

  • Experience Metrics & Outcome Measurement

Tools

  • dScout

  • UserZoom

  • Miro

  • Mural

  • Qualtrics

  • Figma

  • Jira

  • GitHub

  • Optimal Workshop

  • Google Analytics

  • PowerBI

  • EnjoyHQ