👋 Anthropologist Turned UX Researcher
I started my career studying human behavior as a PhD student in Anthropology—teaching observation methods, managing archaeological systems, and leading my own excavation. After earning my Master’s, I transitioned into applied research and never looked back.
Since then, I’ve worked with teams at WeWork, Ipsos NA, The Home Depot, Charles Schwab, and now Ad Hoc, where I help design healthcare experiences for VA.gov.
🔍 What I Do
I specialize in mixed-methods UX research that connects user insights to clear, actionable strategies. Whether it’s usability testing, information architecture, or workshop facilitation, I thrive on helping cross-functional teams make sense of complexity and move forward with confidence.
For me, research isn’t just about collecting data—it’s about storytelling, alignment, and strategy. Every insight should serve a purpose, every decision should be grounded in evidence, and every stakeholder should feel empowered to act.
What Drives Me
I combine the empathy of an anthropologist with the structure of a strategist. I’m passionate about elevating research maturity, mentoring others and creating digital experiences that truly serve people.
Let’s connect—especially if you love turning complexity into clarity.
Skills
Service Design
Journey Mapping
Service Blueprints
Generative Research
Evaluative Research
Usability Testing
Survey Design & Analysis
User Interviews
Contextual Inquiry
Diary Studies
Card Sorting
Tree Testing
Concept Testing
Jobs to Be Done (JTBD)
Personas
Affinity Mapping
Information Architecture
Research Roadmapping
Stakeholder Facilitation & Workshops
Experience Metrics & Outcome Measurement
Tools
dScout
UserZoom
Miro
Mural
Qualtrics
Figma
Jira
GitHub
Optimal Workshop
Google Analytics
PowerBI
EnjoyHQ